Supplier of live casino products Authentic Gaming has announced an important content delivery deal with online gambling operator 888 Holdings.
As part of the recently inked agreement, Authentic Gaming will supply its entire suite of live casino games to the iGaming operator’s UK, Swedish, Danish, and Italian websites, among others.
Authentic Gaming’s portfolio includes a number of live casino versions of roulette, one of the world’s most popular casino games. As part of its deal with 888, the supplier will provide the operator with access to all of its gaming titles.
Authentic Gaming’s live roulette games are streamed from its Arena Studio, a state-of-the-art facility located in Malta.
888 players in the UK, Sweden, Denmark, and Italy, among other major markets where the operator is licensed to provide its services in, will gain access to popular Authentic Gaming titles, such as 24/7 Roulette, Grand Roulette, and Blaze Roulette.
The partnership between the live casino provider and the gambling operator also covers Authentic Gaming’s Authentic Roulette. This product, soon to be introduced to 888’s players, streams live from actual roulette tables located on the floors of brick-and-mortar casinos around the world.
Players of 888 will also gain access to the provider’s Premium Tables package, which includes streams from Foxwoods Casino Resort in Connecticut and Royal Casino in Denmark.
Players will also be offered streams from tables at Casino International in Georgia, Bad Homburg Casino in Germany, and Aspers Stratford Casino in the UK.
A Breakthrough Moment
Of their partnership with 888 Holdings, Jonas Delin, CEO of Authentic Gaming, said that the recently announced alliance is a “breakthrough moment” for his company and marks their “arrival as a leading roulette provider.”
Mr. Delin went on that live roulette has seen a surge in popularity as players are looking for a “more authentic online casino experience” and that their games have been crafted to provide “the most engaging and thrilling experience” that will complement 888’s existing offering.
Guy Cohen, SVP B2C at 888 Holdings said that they are focused on providing their players with a wide portfolio of games and that they are pleased to add Authentic Gaming and its live roulette content to their platform.
This is a second major content deal announced by 888 in recent days. News emerged earlier this month that 888 has rolled out slots titles from Red Tiger’s wide portfolio across its Spanish website.
888 joins a host of gambling operators to have been offering Authentic Gaming’s live roulette titles to their players. The rapidly growing provider has also been working with the likes of Betsson, Mr Green, LeoVegas, GentingBet, and Interwetten, among other iGaming leaders.
Follow us on Facebook and Twitter to stay up to date on the day’s top casino news stories