Unibet rolls out Gaming1 content in Belgium


Kindred Group flagship brand, Unibet, has agreed a deal with online casino and sportsbetting content provider Gaming1 that has given it access to a range of slot and dice games from the Belgium-based company’s acclaimed portfolio.

Per the integration agreement, the games have gone live on Unibet‘s Belgian and .com sites, with plans for them to be made available to players in Romania and Sweden and Romania in the “near future.”

Deserved praise:

Head of Casino for Kindred, David Robertson, used a recent press release to comment on the launch and stated…

“We are delighted to partner with GAMING1, a market leader with a multi-channel portfolio that has earned deserved plaudits from across the industry.

“Their portfolio of games fits perfectly with our premium quality customer offering, and we look forward to a long and productive relationship.”

Planned  entries:

This latest partnership, according to the news release, further expands the Liège-headquartered provider’s global reach, with more entries into new markets planned over the coming months.

Part of the Ardent Group portfolio, Gaming1 currently operates 20-plus online gaming brands, such as the group’s top brands, Casino777.be and Circus.be, with land-based partners in Colombia, Peru, Serbia, France, Portugal and Spain, in addition to its acclaimed in-house gaming suite.

Also commenting on the collaboration, Managing Director for Gaming1 Malta, Sabri Tekaya, said…

“Kindred is one of the gaming industry’s major groups and Unibet is their flagship brand, so we are thrilled to be partnering with them.

“Our immersive in-house games catalogue is enjoyed by a wide range of international players, and we are sure Unibet’s customers in Belgium and beyond will really enjoy playing the games.”

Digital dice game:

In related news, Gaming1 recently touted the success of its new Banca Francesa digital dice game. The new electronic version of the classic game launched with the Estoril Sol Digital SA-operated domain at EscOnline.pt. on an exclusive basis in April 2020 and has already reportedly achieved the status of being among the “best-performing” games in the Portuguese market.